Being online, meaning your IT engineering capacity becomes your core competency. In most cases, bringing a traditional business on line can enjoy the following benefits:
- IT is about systems, processes and innovations. Streamlining and optimising systems and processes can greatly reduce operational (human and timing) cost (人力和时间成本);
- Provide availability of your service to your customers in 24-7 schedule and hence reduce the timing cost of your customers;
- Provide great transparency about your services and products. As a result, customers know what they are buying and how much they cost indeed.
- By implementing a suitable SNS strategy, great interactability can be provisioned between you and your customers, between customers and other customers. Businesses are likely to enjoy reduced marketing cost but increased brand recognisation and market penetration.
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