A entrepreneour with typical IT mentality has strong focus on Systems, Processes and more on Innovations. IMHO, Systems, Processes and Innovations are the three key success factors for any enterprise (small to medium) that goes through a lifecycle from survival to thriving.
- Systems implements your core competencies;
- Processes enables you to scale;
- Innovations gives you an edge that your competitors have no choice but rush up to catch you up; And most importantly, when they rush, they often make mistakes, sometimes vital mistakes.
However, one setback of such an entrepreneour is the likelihood of lacking people focus or at least being accused of. After all, a shift between hardcore on paper (systems, processes and innovations) and softcore on people can be a sharp curve. Even though science and art do mix, finding and tweaking yourself towards a sustainable balance can be a daunting challenge.
My suggestion here to how one can be people focused. In your business, stakeholders are people, so among a list of stakeholders, find one stakeholder group to be your value focus then center other stakeholders(people) around this value focus. A profitable company is about their customers (customers are your cash god) and hence customers can be your ideal choice of this centered stakeholder. When you make a decision or going through a thought process that are likely impact on people, think about how it would impact on your centered stakeholder, adjust the process to maxmise positive impacts and minimise the negatives. From there, gradually an IT-minded entreprenenous becomes also people focused.
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